Conversion Copywriter

Expert Conversion Copywriting for Women’s Wellness Products & Services

Photo of Jen Ibarra, Integrative Wellness Conversion Copywriter and owner of Stargazer Copy Co. Profile picture of copywriter holding a laptop in a relaxing setting.

Hi, I’m Jen !

Stellar Conversion Copy Can Do Wonders for Business Growth

Open the door and invite in an authentic, human connection. Light a candle, put the kettle on. Make your fans feel right at home with SEO and AI optimized copy.

Create a spark

Start a real conversation with your customers. Weave in your expert knowledge. Sprinkle in eye-catching offerings. Organically build trust, layering value with relevance.

Ignite inspiration

Cultivate more happy customers into loving fans. Capture those still lingering on the fence and reward loyal customers. Grow your thriving business, ick-free.

Grow & illuminate

Own Your Strategy With Confidence

(Not Just Pretty Buzzwords)

woman holding sunflowers looking away dressed in a white shirt with a sunflower tattoo. A wellness brand looking for a freelance conversion copywriter

You’re Not Looking For Just Anyone To Write For Your Company. Not This Time.

When you’re up to your ears in content creation, you need more than a writer. You need a strategist. A collaborator who boosts your team AND can think big-picture.

You feel like you’re looking for a needle in a haystack, and you need someone NOW.

You’re ready to measure and track performance better so you can budget smarter next time. You need someone reliable and up-to-speed with AI tools. You may even need someone on a 3-month or 6-month contract. Is it so hard to ask for someone who can pick up your brand voice fast?

  • AND deliver more than just words?

  • AND sound like a human (cause it’s written by one)?

  • AND is process-oriented?

Your Sales & Marketing Executive Gone Copywriter

I’m a data-loving, strategist with 10+ years in Sales & Marketing leadership behind me.

With my experience, I have:

Closed millions in my direct selling career

Increased lead conversions by 60%, leading Sales & Marketing teams

Generated a $104K pipeline in 3 months

The nitty-gritty I bring to my conversion-obsessed copywriting.

"Jen's proactive approach to problem-solving is unparalleled... Jen's positive, can-do attitude is contagious and makes her a joy to work with."

— Marketing Executive & Director

I Partner with Women’s Health & Wellness Businesses to Drive Results

Photo by Sixteen Miles Out on Unsplash. A spiral bound notebook and a pen for writing. An open book on a blanket, a green plant and a cup of black coffee. Preparing to write copy in a setting ideal for wellness.

Your business is growing, but you’re ready to soar.

I partner with professionals in the wellness industry to increase revenue with compelling copywriting. I help save time for businesses just like yours:

  • E-Commerce

  • Beauty & Skin Care

  • Nutritional Supplements

  • Eco-Friendly and Sustainable Products

  • Wellness Courses

  • Life Coaches and Authors

My clients can’t afford the time spent on all the marketing “stuff” — and that is 100% okay! I help you create the ideal copywriting strategy to reach your shoot-for-the-moon growth goals.

A light pink sunburst graphic image at sunrise or sunset. Rising sun. Setting sun. Cheerful sun rising graphic with soft pink center.

Improve the Natural Health of Your Bottom Line

Photo by Christin Hume on Unsplash. A woman's hands with a smart watch, a wedding ring, writing at a laptop on a wooden desk. Writing for an integrative wellness professional or holistic e-commerce. Women's hands with jewelry typing for clients.

Has anyone ever told you that the “back burner” is the place where opportunities go to burn out?

I’m sure we both agree that marketing should never be flung to the bottom of your list. But this might be the case for you. You’re looking to grow revenue, but you’re wearing about 27 different hats. Wanna know why?

Say it with me — you need help too. And ChatGPT can only go so far.

Are you leaving your business dreams to blacken to a crisp on the metaphorical back burner?

You don’t need another fancy prompt.

You need a strategist who will get you results.

Your dream business potential is at your fingertips — probably closer than you realize. You can unlock your business growth with the right conversion strategy that fits your business like a glove.

You my friend are ready to align heart and mind when it comes to your business’s bottom line. That means you’re ready for a darn tootin’ good copywriter.

Jen Ibarra sitting on a white couch with a laptop. Smiling woman in a modern setting. A wellness copywriter working during the day time.

Cue Jen’s Entrance Music

I Enter Stage Left

As a sales and marketing executive turned copywriter, I’ve stacked up my expertise to bring you expert conversion copy.

I bring businesses just like yours super-rad, non-salesy sounding copywriting to further your mission—to expand your business with confidence.

Photo by Eli DeFaria on Unsplash. A glass vase with water and a flat red cedar twig. Vase sitting on top of books on a table with linen. An bright office setting for wellness writing.

The Big Secret: Dynamic Copy Sells Your Story

With my writing, you’ll receive expert copy to build the results you’ve been dreaming about. My copy:

  • Speaks directly to your ideal audience

  • Positions you as a leader in the industry

  • Evokes trust and loyalty

  • Persuades onlookers into becoming loyal customers

  • Informs and is industry niched, researched and thoughtful

  • Increases website traffic with SEO optimization

  • Super charges your wellness brand

Meanwhile, you’ll get more time back to free your mind and focus on your favorite priorities.

A drawing or graphic of a soft pink sun rising or setting. A soft sunburst with black lines and a soft pink center. A pleasant sunset or sunrise drawing. Shining sun graphic image.

The Leaks You May Be Missing in Your Sales Funnel (And How to Fix Them)

Download My E-Book

Picture of Free Ebook for Fixing Leaky Sales Funnels for the integrative wellness industry. Jen Ibarra's E-book guide on how to fix a sales funnel in marketing.

4 Ways to Boost Your Business Prowess With Copywriting:

SEO and AI Optimized Thought Leader Blogs

Make it a breeze for your customers to find you. Build trust and powerhouse authority on Google & AI Search.

Creative One-Off Sales Offerings

Expert sales landing pages to convince your audience to snag your irresistible offers year-round.

Funnel Building Emails & Newsletters

Keep your fans in the loop and in the know! Intentionally connect and drive customer awareness.

Sleek Website Writing

Let’s WOW your customers with value at the first impression and draw your audience in.

…And so much more

Jen Ibarra, conversion copywriter and owner of Stargazer Copy Co sitting on a cream couch with green pillows. A fiddle fig tree in the background. A smiling woman wearing a blue sweater, blue jeans and sneakers in a bright room during the day.

Hey There, I’m Jen Ibarra.

I started Stargazer Copy Co. to connect more wellness businesses to the people who really, truly need you.

I know because I’m the daughter of a strong woman who took charge of her own health issues when I was barely tall enough to see over the counter. Now, I’ve taken mom’s lessons, folded in my years of sales and marketing experience to share with you.

And I’m glad you’re here.

Because many people like my mom, my sisters, and your customers really, truly need alternative health and wellness solutions exactly like yours.

But business owners and marketing pros like you face the never-ending hamster wheel of priorities.

Staring down the marketing and sales funnel doesn’t need to feel like the revolving pile of laundry you never fold — I promise. Working together, you and I will make a plan. YES—a strategy.

We’ll build stronger bridges between you and your audience in your crystal-clear brand voice to get results.

I’m ready to help put the wind in your sails and inspire your audience into action because your soon-to-be customers need you — and you need them too.

A soft pink sun graphic drawing with black sunburst lines. A happy soft pink sunrise or sunset. Soft pink center sun.

Top 3 Reasons to Partner With Stargazer Copy Co.

  • Photo by Kadarius Seegars on Unsplash. An amber dropper bottle on a wooden pedestal outside under the shade of a palm tree. A high quality organic oil beauty product with essential oils. Holistic product organically made. Holistic wellness body oil.

    Quality is KING

    I deliver impactful storytelling to strike up an edge-of-your-seat conversation. I create memorable moments to deliver right to your customer’s living room.

  • Photo by Mateo Fernandez on Unsplash. A laptop with a cup of coffee, cactus, succulent and a wooden desk work space. A laptop for copywriting in a wellness setting. Foamy latte. Cactus in a woven basket. Succulent on a wooden desk.

    Industry Know-How

    I lend my extensive wellness background to bring even more value to your customers. I paint the picture with words to knowledgeably position your business.

  • Photo by NordWood Themes on Unsplash. A hand holding a bunch of holistic herbs and plants. Herbal theraputic medicine against a white background. Green leaves and plants for integrative wellness.

    Creativity to Count On

    I offer consistent creativity backed by strategy to set your business apart from all the rest. I enable your brand with engaging tactics to draw customers in.

Okay, I'm In!

Testimonials

  • Image of plants and a shelf in replacement of a photo of a person. An image to give an anonymous testimonial.

    "I'd work wtih Jen again in a heartbeat and highly recommend her for any team looking for a standout sales and marketing professional."

    - Sales Director, Sustainability Tech Industry

  • Image of a money plant in a black vase sitting on a white desk. A replacement of a photo of a person. An image to give an anonymous testimonial.

    “...I can confidently say she's one of the most innovative and dedicated professionals I've ever worked with...Jen's ability to think outside of the box is truly remarkable. I whole heartedly recommend Jen to any team looking for a creative, communicative and results-driven professional."

    - Digital Marketing Director, Start Up SaaS

  • Image of a steam room bench with a black water bucket and ladle. An image to give an anonymous testimonial.

    "...We collaborated cross-functionally on numerous campaigns, virtual events, blogs, landing pages and emails. Her strategic thinking and natural leadership were evident in every task we tackled."

    - Digital Marketing Manager, Sustainability Industry

  • Image of a hand holding lavender against a white wall. An image to give an anonymous testimonial.

    “Jen was...an absolute pleasure to work with. I admired her collaborative approach and constant positive demeanor. "

    - Country Manager, Sustainability Tech Industry

  • Image of women meditating in a sunny field with trees. An image to give an anonymous testimonial.

    "Jen is the kind of person who brings energy, direction and impact to everything she's involved in. Any team would be lucky to have her."

    - Product Marketing Manager

  • Image of crystals and a small dark buddha on a white table. An image to give an anonymous testimonial.

    "Jen's proactive approach to problem-solving is unparalleled... Jen's positive, can-do attitude is contagious and makes her a joy to work with."

    - Marketing Executive and Director

  • Image of a woman in a rust sports bra and a black leggings performing half moon yoga pose against a grey wall. An image to give an anonymous testimonial.

    “Jen is one of those rare individuals who will go to incredible lengths to do what's right for the client…She brings incredible passion, knowledge, expertise, and an insatiable curiosity into everything she does.”

    - Accounts and Advisory Consulting, ESG Industry

  • Image of of a wrapped towel, natural soap, brush, bowl of soap, herbs on a white table. An image to give an anonymous testimonial.

    “Jen is amazing to work and collaborate with… She is organized, intelligent, and helpful. Jen’s hard work, exceptional communication and consistency still inspires me.”

    - Sales Manager, Travel Industry

Services & Pricing

“I Need Specific Deliverables Now”

  • Ready to promote your next retreat or product promotion? Turn more of those day dreamers into customers with the right strategy. Peppered with your voice, your story, your expertise — win more customers with a compelling copy strategy.

    Starting at $950 USD + per page.

  • Time to clear away the cob webs on your website? Brighten up your voice and capture the heart of your business. Stand out with your unique value and accomplishments right from the get go. Includes wireframe and optimization for AI and SEO.

    Starting at $650 USD+ per page.

  • Time to generate targeted value! Bring your audience along with engaging, topic specific resources nestled right into your growth strategy. Plus build a solid, targeted email list around pinpointed interest! Heck yes. Wins all around.

    Starting at $500 USD + per ebook/item.

  • Blogs help customers find you, plain and simple. Not to mention, you’ll build authority and rank better with Google. Share your perspective on consistently over time and watch your traffic and ranking grow.

    Starting at $300 USD + per blog/article.

  • Karate chop through the noise with purpose driven, eye-catching email copy. Or snazz up your newsletter with relevant topics that draws everyone in. Get your subscribers familiar with highly relevant business happenings and build trust over time.

    Starting at $200 USD + per email.

  • Let’s motivate your customer over the finish line with a snappy and relevant product description. Bring benefits and value front and center and win the sale.

    Starting at $200 USD per description.

You need to cross one or two, specific to-dos off your list — maybe more. Find what you need below.

Photo by Jen P. @talesbyjen on Unsplash. A latte in a ceramic cup on a white saucer with a green leaf stem. A latte and saucer placed on a marble tray. Linen and blanket with flowers. Coffee in bed in daylight. Relaxing for wellness with coffee.

You’re looking to accomplish a short-term goal to level up your business. See my packages below for project-specific strategies.

“I Need A Short-Term Strategist”

  • Suspect gaps in your process outside of your copy? Not seeing the spark between your sales and marketing teams? Zero in on your sales and marketing processes to increase conversions and leads. Includes:

    • 8 Week Contract

    • Evaluation of current tools

    • Comprehensive review of technical lead flow process

    • Review lead handover, processes, customer expectation and user journey

    • Identify opportunities and action plan.

    Book a call with me to receive a quote.

  • Freshen up and re-optimize your website copy for AI Search and SEO. Get ahead of your competition with new Google requirements. Includes copy for:

    • Website Copy Rewrite - 5 page minimum

    • SEO and AI Optimization

    • Welcome Email Sequence

    Book a call with me to receive your quote.

  • Need to set up a funnel that crushes your next launch? Create a launch strategy with me that you can measure and track. Includes copy and strategy for:

    • Promo Email Sequence: 6 emails leading to launch date

    • 1 Landing Page

    • 1 Ebook or VSL Script

    • 1 Sales Landing Page

    • 1 Welcome Email Sequence: 4 emails

    • 1 Follow Up Email Sequence: 6 emails

    Starting at $5500 USD +

  • Looking to build your subscribers strategically? Create tailored and targeted lead magnets coupled with welcome and warm-up emails. Includes copy for:

    • 8 Week Contract

    • 2 Lead Magnets

    • 2 Lead Magnet Email Sequences: 10 emails total

    Starting at $3000 USD +

Ready to Soar?

Let’s Win Together. Get In Touch.

I’d love to hear from you.

Let me know how I can best assist you, and I’ll contact you within 24 hours.

Don’t see a service listed you’re interested in?

Send me a message, and let’s start a conversation. We can discuss your needs, your current challenges, and define a clear pathway forward.